Since the launch of the new BoatWizard Reports, many of you have asked if we can email you a monthly summary of the statistics that are now available. Well, we have been working on that. We are currently conducting the final testing of a new monthly email report will show you:

• total impressions (the number of times your boats are displayed to searching buyers)
• total views (the numbers of times your boats are clicked on, having been found in a search)
• total connections (links to your website, phone calls, social media activity, emails, printed specs, saved specs, links to your other listings etc)
• top viewed boat
• least viewed boat

This new monthly summary will also link you through to the full report in BoatWizard, where you can analyse the data to reveal which of your listings are under-performing.

We have today tested this new product by releasing it to 100 brokers. Once the test is complete, we will launch it every month to every broker. If you have any questions about the new email report, please email [email protected] or call +44 (0)1329 222300.

Posted by Alastair Walton
1st May 2018